Toon Disney Movie Guide! Amazon.com launched something awhile back that allowed users to purchase movie downloads for their computer. The service, called Amazon.com Unbox, allows users to download movies starting at $1.99. Prices vary according to the size and rise in popularity of the content. Amazon.com can bring that same plan to your television.
In a landmark deal that can help Amazon.com further establish it's UNBOX concept, TiVo will partner with all the company make it possible for movie downloads to seem on your television. There currently are lots of annoying texts and wires which can be used to transfer movies from your computer screen to your television. This concept changes from it's competitors. Instead, it will be possible to download movies off the Amazon.com Unbox service and opt to send them for your TiVo. If you are a TiVo subscriber, you will be able to transfer the flicks you purchase off Amazon to your TiVo box. Talk about convenience!
With TiVo growing in popularity, this deal is extremely significant for both companies. Amazon can offer a service that is unique to it's competitors. "Amazon Unbox on TiVo" differs from movie download services from competitors like Wal-Mart and Apple, plus the standalone Unbox service, for the reason that content is sent (via TiVo) to the customer's TV instead of PC. Many movie companies are enthusiastic about this new partnership. CBS, Fox Entertainment Group, Lions Gate, Paramount Pictures, Universal Studios Home Entertainment and Warner Bros have already agreed to deals using the two companies to become a part of the service.
The service should start rather soon. Many other companies are working hard at ways in which they can get movie downloads to TV sets. Apple is now planning to release their own unique concept. They have a product called Apple TV that is to be released towards the public in the next year. The product will encourage the consumer to have the ability to play heir digital content wirelessly in the living room.
Sources:
Marketingvox.com. "Amazon, TiVo Partner to Send Movie Downloads to TVs". [Online] 9 February 2007. URL:
Amazon.com. "Amazon Unbox". [Online] 9 February 2007. URL:
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